Data feels reassuring.
Twenty-seven charts must surely be better than three.
A dashboard with twelve filters feels more serious than someone saying, "I noticed something strange."
Twenty-seven charts must surely be better than three.
A dashboard with twelve filters feels more serious than someone saying, "I noticed something strange."
But data does not remove judgment.
It demands more of it.
It demands more of it.
More numbers create more opportunities to find patterns that are meaningless, correlations that seduce and metrics that distract from the actual question.
Sometimes the biggest danger is not having too little information.
It is having so much information that confidence rises faster than understanding.
It is having so much information that confidence rises faster than understanding.
Data can tell you many things.
It cannot decide what deserves your attention.
It cannot decide what deserves your attention.
What matters?
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