Friday, November 28, 2014

How to avoid office politics?

Especially when it becomes too thick. Leave.
Same for when you work for a toxic boss. Leave.
Yes, you have a choice. Just make the decision to leave. 

Yes, you have a choice. Stop arguing.
Get some balls. Yes, you have a choice.

How do you deal with the asshole?

Wednesday, November 26, 2014

Where is the applause?

Marketing veterans or virgins often behave like authors after a book is launched. They wait for the accolades, the recognition and the reviews. But more often than not, there is silence. No one cares except for you. 

So what do you do? Well, do what you do best. Start on the next campaign. Because starting the next campaign makes you get better at your art – marketing. Some campaigns do well, others don’t. Not every book is a best seller. Heck, many authors go through life without a best seller. That doesn't make them lousy authors

As Steven Pressfield advises all authors, “Start the next one tomorrow.”

When are you starting the next one?

Tuesday, November 25, 2014

What is important to you?

If it is important, attend to it. Put urgency into things of importance. But don’t confuse urgency with importance.

Things screaming of urgency may not be important. Learn to know the difference.

What’s sapping your energy?

Monday, November 24, 2014

What do you focus on?

Business people, managers, entrepreneurs have a million small things yelling for their attention. Of course, everything is important and you only have so much time and energy to focus your time and effort.

Hence, choose wisely. What you put your effort into and invest time and money will bring results.

If branding is important, park time aside for it, put the right people to assist you, invest money. 

You, of course, already know that.

What is important to you?

Friday, November 21, 2014

Are you doing what you do best?

The challenge for managers with good experience and success is to waddle beyond the known. If you keep sticking to what you know will bring results based on previous experience, you are likely to get good results. Because that is what experience teaches you

Getting great results and better experience then depends on you getting into the unknown. Embracing the fear factor. Risking failure. Building on what you know to add new experience and better success.

What new things can you teach yourself?

Thursday, November 20, 2014

Are you thinking outside the box?

First you must know where is the box, how big is the box and what in fact it actually boxes in.

Otherwise, how would you know how to think outside the box?

How about thinking inside the box?

Thursday, November 13, 2014

What matters?

The ignorant wants to do everything. Only the wise know what to ignore. Knowing what doesn’t matter gives you time and energy to truly focus.

What doesn’t really matter?

Tuesday, November 11, 2014

When do you leap?

Sure small steps get you there. But sometimes in life as well as in business, a small step just doesn’t work. What may be needed is one big leap.

How far can you jump?

Monday, November 10, 2014

How much do you think you know?

“The less people know, the more stubbornly they know it.”  - Osho

How much do you truly know?

Tuesday, November 4, 2014

How about a competition of ideas?

When a discussion and debate about how to make your plans or brand better, welcome it sincerely. Because it is only through this that a better idea will be distilled out of the supposed chaos.

The sad thing is that most people do not like debates and discussions. They think they are having a debate or a discussion but what they are really doing is talking to themselves as they rubbish off everything that the other party is saying.

Learn to allow the perspective other than your own. If you truly believe in the merits of your idea or what you believe, then let it stand against an opposing idea.

Don’t bulldoze your way or mask the discussion as seeking the other party to ‘validate’ your ideas and beliefs. Aim to have an honest conversation of opposing ideas and not one of brute discussion of one sided view. 

Clients especially have to be very careful of this. You have the power to decide. Use that power to make things better, not just to decide what you want.

Have you heard yourself lately?

Monday, November 3, 2014