Which path are you taking?

“The two hardest tests on the spiritual road are the patience to wait for the right moment and the courage not to be disappointed with what we encounter.” – Paulo Coelho

I think it applies not just on the spiritual road. 

Do you have the courage?

Let us help. Call us now at +60378901079 or visit us at roar-point.com 

What gets you going?

The negatives can motivate you or they can discourage you.

There is fuel in the rejections, the frustrations, the disappointments and the resentments. Dig deep to find it. It that can set your ember ablaze.

Is it still burning?

Let us help. Call us now at +60378901079 or visit us at roar-point.com 

How about a product that stands out?

It’s almost funny that clients create me-too products and expect the ads to make the difference. It’s even funnier that millions go into producing me-too products, and they expect to spend only a few hundred thousand in advertising to make a difference in sales.

Perhaps you got it wrong?

Let us help. Call us now at +60378901079 or visit us at roar-point.com 

Do you know what it is?

There is a difference between knowing something by its name and understanding it. I didn’t say this, Richard Feynman did.

This happens a lot in the marketing communications industry. Just watch up for the person who peppers his conversation with marketing sound bites. These are also the very people that drive up frustrations because they hide behind terms they themselves do not understand.

The perfect example of it is the client who says, “This is not what I want” but can’t go on to explain and give examples of what he wants. It demonstrates a lack of understanding in the concept that he has in mind. 

Knowing the words “creativity”, “innovation”, “out-of-the-box” doesn’t mean you understand them. 

Can you tear it apart?

Let us help. Call us now at +60378901079 or visit us at roar-point.com 

Is it plain vanilla?

Don’t forget, sometimes what works aren’t the most creative, out-of-the-box ideas. What works are things that adhere to tried and true principles. Don’t shun the run-of-the-mill in pursuit of your fantasies. 

Simple doesn’t mean lousy.

Do you know what is needed?

Let us help. Call us now at +60378901079 or visit us at roar-point.com