Thursday, April 8, 2021

What if I don’t have the budget?

Start small. Doing business is a marathon. Just in case you need the reminder.

If you don’t have the budget for brand building, start with your niche. Aim to be number one in that niche. Then move on to target a bigger segment. Look for new customers in a broader base. Then keep enlarging your customer base. Amazon started with books. Then CDs, then became the 27-year overnight success you know now.

Is there a way you can fly from the first year?

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