Wednesday, December 28, 2011

How many boulders have you allowed your brand today?



Who are the boulders in your plan? Those that tells you these things …
I’ve got no time to finish your work today. Maybe tomorrow.
It can’t be done. [No solution given. No alternative given.]
This is not how we approach it. [Again. No solution given. No alternative given.]
I’m not sure how this should be done. Your brief was not clear [This is told to you on the day the deadline is due.]

Sloppy. Distracted. Laggard. Ignorant. Nonchalant. 

Seriously, are your boulders that indispensable that you allow them to have so much control over your success?

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