When you sit across the table and are presented with a case that you can potentially learn from? Resist saying “…but it’s a different category”, or whatever similar angle like “…but we are selling at a different price point.” Or “…but that’s in a different country.”
Ifs and buts kill learning opportunities.
Of course the case presented to you or the example shown to you is of a different category, place, price point, consumer segment and what have you.
Your dream case study others will use as a fine example of marketing magic? The exact category and in the exact situation you are facing now? That, you and I are crafting as we speak.
Why choose to be egoistic when you can choose to create magic?
Let us help. Call us now at +60378901079 or visit us at roar-point.com
Let us help. Call us now at +60378901079 or visit us at roar-point.com
No comments:
Post a Comment