How believable can you be?

It is very possible, even your best friend do not always say good things about you behind your back. Perhaps, less than flattering things. Chances are you have also done the same. Sometimes.

Your friends don’t always talk good about you, why would you expect your customers to ALWAYS talk good about you? Why worry so much about the bad comments on a blog here and a Facebook there?

Now, I am not saying ignore it. I am saying don’t worry too much about it. Give the ecosystem of online communities more credit than that. Eventually, if you are the right kind of brand (just as you are the right kind of person), more favorable comments will be made about you. And good things eventually float to the top.

A few bad things in its midst makes the good things more believable. 

What are you anxious about today?

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