The idea isn’t to make a profit. It’s to make a comfortable AND healthy profit. Selling cheap is attractive to you. You think the customer will choose cheap. But it’s only true to a segment of your potential customers. If you keep going after the segment that wants the cheapest then you lose a healthy margin. This margin is not just a profit margin. It eventually becomes your motivation margin. You lose motivation because financial pressures are real and debilitating. It saps your confidence and drains your creativity. There is only so long you can pretend to be Sisyphus before you give up.
Do you want to
thrive eventually?
Let us help. Call us now at +60378901079 or visit us at roar-point.com.
No comments:
Post a Comment