Wednesday, March 10, 2021

What is your moral duty?

Beethoven said, “Don’t only practice your art, but force your way into its secrets, for it and knowledge can raise men to the divine.”

Your moral duty regardless of the field and department you are in is to dive deep into the foundations of your field because that is your moral duty. It’s your duty if you carry the role and responsibility in marketing to educate yourself in the field of marketing, as an example. For that I would recommend that you go to the classics in the field. Stop being functionally ignorant about the insights of the field and get to the core of it. Otherwise, you fail in your duty and you are also failing your organization.  

Don’t worry about chasing the new stuff. Worry about not being educated enough with the classics.

Do you have a solid foundation?

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