Thursday, January 16, 2020

How stable are you?

There are no excuses to be ill-informed about your industry, your market and how the world works in your market. It is your responsibility as a marketer to be thoroughly informed about it. The things, science, people, culture and everything that touches what you market.

Go read something substantial about it. Read books. Yes, they still exist in this digitized world. Read something that will unsettle you and makes you think harder and better.

Choosing what to read on your social media feed will continue to suck you into the comfort zone.

How unsettled are you?

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