When you think you have something workable, go. Don’t think too much. You may have heard of a minimum viable product. It means at an initial stage all you need to do is to get the product into the customers’ hands and let them try it. You get feedback and you keep improving. Don’t wait till it is perfect. You will be surprised you need a lot less than you need. No amount of research will be better than the real consumers in the market giving you feedback.
Why are you
anxious?
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