Where should you grow?

Focus on profitability rather than growth. People then to equate growth as being profitable but you can grow and that growth in size could result in a loss. Well-intentioned people will always tell you product categories you should get into, industry you should expand, additional services you should offer. It will make you grow they say. It will make you grow in size. But will profit grow?

Remember, the profit and loss responsibility is yours. Not theirs. They don’t know your company’s core competencies, your raw material costs, your labour costs, your current financial standing. Let good intentions be what they are. Good intentions. Nothing more nothing less.

How should you grow?

Let us help. Call us now at +60378901079 or visit us at roar-point.com