If you are going to call yourself a brand consultant or a whatever marketer, please for Pete’s sake, at the bare minimum get trained in it. It’s too easy to be a brand consultant and whatever marketer nowadays. Clients' cases get wrecked in the hands of people with no expertise, no experience but plenty of exuberance.
You hardly know the difference between advertising, branding, and marketing yet you are churning out advice based on anecdotal evidence and not even backed by rich experience.
We have to have good respect for our industry and the vocation that we are consultants on. Otherwise, clients will lose whatever respect they have left for this industry.
Do you know what you are killing?
Let us help. Call us now at +60378901079 or visit us at roar-point.com
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