Wednesday, October 28, 2015

Are you the armchair expert?


Stop saying “if you managed this brand, you would have done this and that” or “if you managed this brand, you wouldn’t have done this and that” as if you are the expert.

Of course I realize you have the right to your opinion and that you may be even recognized as an expert. Just be conscious of the fact that there is a high chance, your opinion when implemented probably won’t work for the brand.

Come on, you are dishing out your opinion based on a 400 word article. 

How accurate can you be?

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