If you say you have a deep understanding of a subject – say marketing or branding – I would submit to you that you need to have substantial experience, being well-read and researched on the subject. Otherwise, you cannot claim that.
And if you
want to argue your points, then debate it intelligently like good scientists
do.
Debating
intelligently is a critical skill regardless of your field. If you have any
respect at all for your profession, you need to up the knowledge in your
subject matter, gain experience and synthesize them for your own informed point
of view.
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