Monday, June 19, 2023

Will you be desperate?


All plans need to be supple, flexible and rational. You are running a business. You will have times when everything you planned is being challenged from every corner. You can’t just stick to the plan when it threatens the very survival of your company. You can’t be dogmatic if cashflow is diminishing every month.

Being supple and flexible is easy to do when the going gets tough. Rational is the tough part. When things are challenging you can get desperate. Remaining rational becomes a challenge in itself. Rationality is what you need the most of when you have the least. Keep this as a reminder to stay calm and rational. Then make the adjustments and execute.

Can you be rational?

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