People
who sell you the idea of “first mover advantage” often fail to remind you about
timing. Advantage comes from proper timing – whether it is the soccer player on
the field or the sales person in the field, or you buying shares in the stock
market. Or you the marketer trying to launch a new product.
I
am not sure if being first means a monopoly on advantages.
How
about best mover advantage?
No comments:
Post a Comment