Wednesday, January 5, 2022

Where is your weakest link?

One size doesn’t fit all. That you already know. The relative strength of your management team, your brand and your balance sheet will determine the kind of strategy you take. Don’t just look at one thing. You can have the best marketing strategy but if your team doesn’t have the intellect to implement it, then what’s the point? If you don’t have the money to fund it, then it’s all moot.

What else do you need to fix?

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