Monday, August 13, 2018

Do you like physics?

Newton’s Third Law states, “For every action, there is an equal and opposite reaction.” 

There is an unspoken “law” of marketing spending with some clients. It states, “The lowest spending possible must give me the highest results.”

Results are often as huge as the budget they invested. The reaction is, needless to say, the very opposite of elation. 

Do you love disappointments?

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